Summertime, and the living is easy! So goes the song and I have surely been spending a lot of time catching rays and enjoying our short, but very sweet, summer.

Truth is, the industry really didn't have much of an off season last year - $4.50 heatng oil and gasoline lit a fire under the sales and consumer interest.

As Hearth.com nears the end of it's 14th year, I thought it would be informative to write some reports on this amazing phenonenom we call the Internet - and the past and future effect on our industry. These free reports will likely teach you something about internet marketing and communication, as well as some of the history and predictions we (the orginal Hearth "netheads") made about the net....way back in 1995.

As mentioned above, this information is free.

The White Papers are named:
1. The Hearth Industry and the Internet - 14 years later - an insiders view.
2. Web 2.0, Social Media and the Hearth Industry.
3. Marketing in the Hearth Industry - for dealers
4. Marketing in the Hearth Industry - for manufacturers and importers.

These papers are available separately in PDF format or as one zip file which contains them all, at the following link:
Click here for the White Papers!

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Enjoy!
Craig

PS. Please note the following links if you'd like to know more about Hearth.com or my consulting company:
Site Profile and Promotion Ideas
http://www.hearth.com/econtent/index.php/sponsor/
About me and CHI Associates
http://www.hearth.com/chiassoc/